Sell-Through is one of the most important KPI in the retail industry
Sell-through rate is the percentage of your inventory sold to customers. Use our filter feature and see sell-through on different levels. For example by brand, retailer, product category or for a specific product.
What is a good sell-through?
Try to aim for a sell-through rate of at least 80%. Your sell-through rate may be different depending on your retail category, season, and the period of time you are measuring.
What is start date for sell-through in Impulso?
Sell - through shown for the entire season, that is, from when the articles are registered in the retailer's POS to today's date.
- NOOS are not included in this feature.
- Season cannot be filtered by date.
Sell-Through is not displayed
If you start using Product Tracker during the season, you will see that we do not show sell-through, but don´t worry. You will receive a notification from us telling you what you need to do.
In order to calculate sell-through, we need to know the number of products delivered to each retailer. If distribution has taken place before you start using the service, you need to update this manually.
Follow the guide in the notification and we will present sales when you have completed the update of the product balance.
